As design lead I worked to improve the product both visually and economically. Designing this product from scratch starting by altering the structural format, layout of bottles and packaging material, reducing wasted material across the range by 46%.  I then researched and developed a visual identity Representing the 19 calendars, various spirit types, which led to an increase in sales As consumers buy as a seasonal gift. To lower costs and production time further,  I have created universal finishing plates allowing print runs to be ordered in much higher volumes. 
Old & Rare Whisky -Drawer Style Advent Calendar with added door for glass GWP
Old & Rare Whisky -Drawer Style Advent Calendar with added door for glass GWP
Premium Whisky Advent Calendar
Premium Whisky Advent Calendar
Japanese Whisky advent calendar - Inspired by Kintsugi
Japanese Whisky advent calendar - Inspired by Kintsugi
World Whisky Advent Calendar
World Whisky Advent Calendar
Premium Gin Advent Calendar
Premium Gin Advent Calendar
Whisky - Explorers' Edition -  Advent Calendar - Christmas Themed
Whisky - Explorers' Edition - Advent Calendar - Christmas Themed
Whisky - Explorers' Edition -  Advent Calendar - Explorer Themed
Whisky - Explorers' Edition - Advent Calendar - Explorer Themed
Whisky & Gin premium Advent calendars
Whisky & Gin premium Advent calendars

You may also like

Back to Top